Product Designer
Research & discovery
I analyse competing products through hands-on use, compiling findings on user flows and feature mechanics into reports shared with the team. I also examine user survey results to understand users’ needs and preferences and inform future design decisions.
Feature & systems design
I’ve designed 70+ features across live products, turning product goals into user flows, interaction rules and specs for engineering and art teams. I also designed a reusable campaign framework for quick content and asset replacement, reducing engineering and art effort.
Implementation & delivery
I support feature configuration and review user journeys and art assets against requirements, providing clear feedback to engineering and art teams before release. I also designed an automated workflow to reduce repetitive production tasks and improve team efficiency.
Post-launch iteration
I review community feedback and product reviews, validating reported issues through hands-on testing. I also documented the user journey for two consecutive weeks after launch, combining both sources to develop actionable recommendations for future updates.
Where my design journey began
My BA in Environmental Design gave me a grounding in design principles, psychology, ergonomics, colour and composition. Building on those foundations, I developed skills in 3D modelling and rendering, physical model making and prototyping, taking ideas from early sketches into tangible forms.
Exploring biodesign & sustainable materials
Environmental design sparked my interest in sustainable materials and in designing for the planet’s other stakeholders, rather than focusing only on humans as users. I began exploring biodesign through experiments with bacteria, algae, mould and other natural materials, considering their needs as part of the design process.
Materials, structures & experiments
Bridging design and technology
I wanted to bring my designs to life, but lacked the technical knowledge to build them or communicate clearly with engineers. UAL’s MSc Creative Computing gave me a way to bridge that gap: learning how interactive systems work so I could develop my ideas and collaborate more effectively with developers.
Workshop & fabrication
Physical computing
Interaction & classroom experiments
Frontend development internship in London
During my master’s, I joined 2Toucans in London as a frontend development intern. Working with the team on real client websites gave me practical experience of how websites are maintained beyond the initial build. I also had opportunities to attend industry events and meet people across the design and technology community.
AI & machine learning
From my first machine learning class, I knew I had found my real interest: exploring how technology could become part of everyday life and change how people live. With tutorial guidance, I first built a CNN-based webcam sign-language recognition project, then chose to develop a Stable Diffusion sketch-to-artwork tool for my final project.
Graduating from my dream school with Distinction
